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Insights, guides, and updates from our team to help you master your data.
Warehouse Metrics: Your dbt Metrics Next to Your Product Data
Product

Warehouse Metrics: Your dbt Metrics Next to Your Product Data

Chart the dbt metrics your data team already models, such as MRR and revenue booked, in Mitzu next to your product data. Roll-up rules and setup, step by step.

István Mészáros
November 3, 2026
Experiments in Mitzu: Warehouse-Native A/B Test Analysis
Product

Experiments in Mitzu: Warehouse-Native A/B Test Analysis

Experiments is new in Mitzu. Your experimentation tool or your own code keeps assigning users to variants; Mitzu reads the exposure event it leaves in your data warehouse, measures every variant with the saved insights your dashboards already use, checks that the test itself is healthy, and records the decision. This guide covers why we built it, how it works, and a step-by-step walkthrough from the first exposure event to a finalized decision.

István Mészáros
November 2, 2026
What Is Agent Analytics? How to Measure AI Agents with Product Analytics
Guides

What Is Agent Analytics? How to Measure AI Agents with Product Analytics

What agent analytics is, how it differs from LLM observability and evals, which AI agent metrics to track, and an event model for agent sessions.

István Mészáros
October 27, 2026
How to Analyze Optimizely, VWO and LaunchDarkly A/B Tests on Your Data Warehouse
Guides

How to Analyze Optimizely, VWO and LaunchDarkly A/B Tests on Your Data Warehouse

Analyze A/B tests from Optimizely, VWO or LaunchDarkly on your warehouse: the exposure table, metric attribution, SQL, lift, intervals and health checks.

István Mészáros
October 27, 2026
Guardrail Metrics in A/B Testing: Examples, Thresholds and How to Read Them
Guides

Guardrail Metrics in A/B Testing: Examples, Thresholds and How to Read Them

What guardrail metrics are, examples by type, how to pick two or three per A/B test, set thresholds before launch, and read a result that is not significant.

István Mészáros
October 27, 2026
Sample Ratio Mismatch: What It Is and How to Check It on Your Warehouse
Guides

Sample Ratio Mismatch: What It Is and How to Check It on Your Warehouse

What sample ratio mismatch (SRM) is, why it invalidates A/B test results, its common causes, and how to detect it with a chi-square test in SQL.

István Mészáros
October 27, 2026
Metric Trees: How to Build a KPI Tree and Find Which Input Moved
Guides

Metric Trees: How to Build a KPI Tree and Find Which Input Moved

What a metric tree (KPI tree) is, SaaS and e-commerce examples, how to build one in five steps, and how to walk it to find which input moved a KPI.

István Mészáros
October 27, 2026
What Is a Semantic Layer? Definition, Types, Tools and Examples
Guides

What Is a Semantic Layer? Definition, Types, Tools and Examples

What a semantic layer is, how it works, the main types and tools (dbt, Cube, AtScale, Looker, Databricks, Mitzu), and a worked metric example with its SQL.

István Mészáros
October 7, 2026
Databricks AI/BI Dashboards vs Mitzu: KPI Dashboards on Databricks, and the Why Behind Them
Product Comparisons

Databricks AI/BI Dashboards vs Mitzu: KPI Dashboards on Databricks, and the Why Behind Them

Databricks AI/BI Dashboards and Mitzu both build KPI dashboards on your Databricks warehouse. Compare governed metrics, the AI, self-service and the limitations of a Databricks dashboard, and see what Mitzu adds: product analytics, experiment analysis and an agent that explains why a number moved.

István Mészáros
October 1, 2026
A/B Testing for Absolute Beginners
Guides

A/B Testing for Absolute Beginners

A/B testing statistics in plain English: p-values, significance, z-test vs t-test, confidence intervals, sample size and power, with worked examples.

István Mészáros
September 25, 2026
Migrating from Mixpanel When Your Data Is Already in the Warehouse
Product Comparisons

Migrating from Mixpanel When Your Data Is Already in the Warehouse

If your events already land in Snowflake, BigQuery, Databricks, or Redshift, migrating off Mixpanel does not mean re-instrumenting your product. Here is the concrete path: what changes, what stays, and what to do with historical events.

Ambrus Pethes
August 26, 2026
What Is an Analytics Agent? Definition and Guide
Insights

What Is an Analytics Agent? Definition and Guide

An analytics agent answers data questions by running multi-step analysis on your warehouse. See how agents work, the main types, and what makes one trustworthy.

Ambrus Pethes
July 31, 2026
Analytics Agents vs Text-to-SQL and BI Chatbots
Insights

Analytics Agents vs Text-to-SQL and BI Chatbots

Text-to-SQL (NL2SQL) tools and BI chatbots have a language model write the query; analytics agents run investigations on a deterministic engine. Where text-to-SQL works, where it breaks, and a checklist for evaluating NL-to-SQL tools.

Ambrus Pethes
July 31, 2026
Why an Analytics Agent Needs a Semantic Layer
Insights

Why an Analytics Agent Needs a Semantic Layer

Analytics agents are only as trustworthy as the context they run on. Why a product-analytics semantic layer prevents hallucinated SQL and methodology errors.

Ambrus Pethes
July 31, 2026
Evaluating AI Analytics Agents for Enterprise Data: A Decision Guide for Data Leaders
Data Analytics

Evaluating AI Analytics Agents for Enterprise Data: A Decision Guide for Data Leaders

A structured framework for enterprise data and analytics leaders assessing AI analytics agents: methodology trust, warehouse governance, semantic depth, diagnostic depth, security, and governance of permissions, shared definitions and audit, with a buyer checklist.

Ambrus Pethes
June 19, 2026

Applying these ideas to a specific market? Browse analytics solutions by industry for SaaS, fintech, gaming, e-commerce, healthcare, marketplaces, and media.

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